Our Story

Our Story

AAA was founded by Vera after years dedicating to her sons' overall well being and holistic development, managing the delicate balance between the sons' love for football and their educational pursuits. Vera was inspired to start AAA when her eldest was awarded an unconditional offer to Brighton College—recognized as the UK independent school of the decade. She realised the complexities and daunting tasks parents face: numerous choices, differing admissions standards and varied coaching standards. Vera established AAA to support families navigating these decisions. Today, AAA is a community built for student-athletes who aim to excel both on the pitch and in the classroom, equipping them to succeed academically and to lay strong foundations for their future careers.

Vera Tan

the founder of AAA

Vera Tan is the founder of AAA, a sports‑and‑academics platform dedicated to helping student‑athletes thrive on the pitch while securing the right school placements. Born from her own family’s journey, AAA reflects Vera’s passion: guiding young people and their parents through admissions, school selection, and athletic development—so ambition is matched with the right environment. A former barrister called to the UK and Hong Kong Bars, Vera’s career spans law, banking, and investment. She has held roles at Goldman Sachs Asia, Deutsche Bank, a leading family‑office brokerage, a private credit fund, and a Nasdaq‑listed SPAC. She now channels that execution rigor and network entirely into AAA—opening doors for student‑athletes and shaping pathways that strengthen, not sideline, their academic journeys and future careers.

Vera Tan

the founder of AAA

Vera Tan is the founder of AAA, a sports‑and‑academics platform dedicated to helping student‑athletes thrive on the pitch while securing the right school placements. Born from her own family’s journey, AAA reflects Vera’s passion: guiding young people and their parents through admissions, school selection, and athletic development—so ambition is matched with the right environment. A former barrister called to the UK and Hong Kong Bars, Vera’s career spans law, banking, and investment. She has held roles at Goldman Sachs Asia, Deutsche Bank, a leading family‑office brokerage, a private credit fund, and a Nasdaq‑listed SPAC. She now channels that execution rigor and network entirely into AAA—opening doors for student‑athletes and shaping pathways that strengthen, not sideline, their academic journeys and future careers.

Vera Tan

the founder of AAA

Vera Tan is the founder of AAA, a sports‑and‑academics platform dedicated to helping student‑athletes thrive on the pitch while securing the right school placements. Born from her own family’s journey, AAA reflects Vera’s passion: guiding young people and their parents through admissions, school selection, and athletic development—so ambition is matched with the right environment. A former barrister called to the UK and Hong Kong Bars, Vera’s career spans law, banking, and investment. She has held roles at Goldman Sachs Asia, Deutsche Bank, a leading family‑office brokerage, a private credit fund, and a Nasdaq‑listed SPAC. She now channels that execution rigor and network entirely into AAA—opening doors for student‑athletes and shaping pathways that strengthen, not sideline, their academic journeys and future careers.